1M
HelloFresh vouchers distributed in two years
1,700
monthly orders generated for HelloFresh
11
countries successfully active with Sovendus Voucher Network
SUCCESS STORY
About HelloFresh
HelloFresh is a global food solutions group and the world's leading meal kit company. The Company provides customers with high quality food and recipes for different meal occasions. Customers can choose from over 40 delicious recipes per week with everything from veggie to quick meals to flexitarian options.
The challenge
To remain the #1 meal kit brand in a fierce environment, HelloFresh needed to innovate. The challenge was to acquire new customers efficiently while optimizing costs. They required a channel that allowed for scalable testing of discounts and creatives – ensuring steady growth in a crowded market.
HelloFresh leverages Sovendus Voucher Network. Our solution connects brands with active shoppers who have just completed a purchase. By rewarding these ready-to-buy customers with exclusive vouchers after checkout, we drive new customers directly to HelloFresh. The result: measurable growth and incremental revenue.
The results
With Sovendus Voucher Network, HelloFresh generates high volumes of new customers to defend its #1 position. The network delivers consistent incremental revenue while keeping customer acquisition costs stable – giving the brand the security to plan and scale.
The partnership offers more than just traffic. It provides a testing ground for new creatives and strategies. With measurable results and stable costs, HelloFresh relies on Sovendus for long-term, scalable growth.
